COURSE DETAIL

BerkleeX: bcm-mb110x - Introduction to the Music Business

Introduction to the Music Business

This course will survey key aspects of an evolving industry from recording, publishing, and distribution to legal issues confronting music commerce.

ABOUT THIS COURSE

Three things are clear about today’s music industry: The consumption of music is expanding at the greatest rate in history and from the most portals ever imagined, the cost of producing music is decreasing, and the number of artists creating and seeking to expose their work and develop careers through the Internet has increased dramatically. As demand grows and Internet piracy wanes, ad-supported and subscription models will generate unprecedented revenues that will surpass even the best of past earnings. And, many astute “music industry-watchers” predict a steep rise in business activity and trade earnings by the end of the decade. Whether you’re a music creator, consumer, or facilitator of this process, you’ll want to understand the history, underpinnings, and basics of the music business. This course has been developed to provide students with the latest instruction on the best way for creators, consumers, and facilitators to navigate the resurgence of one of the world’s most exciting industries: the music business. Course author John Kellogg—administrator, educator, entertainment lawyer, performer, and radio and television personality—offers students the opportunity to learn the fundamental principles of the developing new music business, for now and into the future.

WAYS TO TAKE THIS EDX COURSE:

Simply Audit this Course

Can't commit to all of the lectures, assignments, and tests? Audit this course and have complete access to all of the course material, tests, and the online discussion forum. You decide what and how much you want to do.
or

Try for a Certificate

Looking to test your mettle? Participate in all of the course's activities and abide by the edX Honor Code. If your work is satisfactory, you'll receive a personalized certificate to showcase your achievement.

COURSE STAFF

John P. Kellogg
John P. Kellogg
John P. Kellogg, Esq., Assistant Chair of Music Business Management at Berklee College of Music, and entertainment lawyer, is a former vocalist with Cameo. He has represented Levert, The O’Jays, Eddie Levert, Sr., LSG, Stat Quo of Shady/Aftermath Records, G-Dep of Bad Boy Records, and the late R&B artist Gerald Levert. The author of Take Care of Your Music Business, in addition to numerous legal articles and editorials, he has been profiled in Billboard, Ebony, and Jet magazines. Named to Ebony magazine’s Power 150 list of African-American Organization Leaders, Kellogg is seated on the Board of Directors of the Music and Entertainment Industry Educators Association. An inductee into the Black Entertainment and Sports Lawyer’s Association Hall of Fame, he provides radio commentary on Power 620 AM, serves as a judge on Emmy-award winning Community Auditions, and reports about music industry issues on radio and television. His client list includes saxophonist Walter Beasley, Internet sensation Emily Luther, composer Bill Banfield, gospel artist Jason Champion, and Eddie Levert of The O’Jays. He received a bachelor of arts degree in political science, a master of science degree in television and radio at Syracuse University and the Newhouse School of Communication, and his juris doctor at Case Western Reserve University School of Law.

PREREQUISITES:

None.